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9781529623819 Academic Inspection Copy
  • Social Media Marketing

  • The original, bestselling, and award-winning textbook on social media marketing, featuring all the essential topics, concepts, research and practical application for study and career success.
  • ISBN-13: 9781529623819 (Paperback)
  • Publisher: SAGE PUBLICATIONS
    Imprint: SAGE PUBLICATIONS
  • Price:
    AUD $164.00
  • Stock: 88 in stock
  • Local release date: 13/11/2023
  • Availability: Order will be despatched as soon as possible.
  • Categories: Sales & marketing [KJS]
9781529745023 Academic Inspection Copy
9781071851647 Academic Inspection Copy
  • Social Marketing

  • Behavior Change for Good
  • Behavior Change for Good, 7th Edition is the definitive guide for designing and implementing memorable social marketing campaigns. Authors Nancy R. Lee, Philip Kotler, and Julie Colehour present a proven 10-step strategic marketing plan and guides students through each stage of the process.

  • ISBN-13: 9781071851647 (Paperback)
  • Publisher: SAGE PUBLICATIONS
    Imprint: SAGE PUBLICATIONS INC
  • Price:
    AUD $369.00
  • Stock: 78 in stock
  • Local release date: 16/06/2023
  • Availability: Order will be despatched as soon as possible.
  • Categories: Sales & marketing [KJS]
9781529779790 Academic Inspection Copy
  • Principles of Marketing for a Digital Age

  • From understanding markets, consumers and value to explaining the marketing mix and illustrating the roles of analytics, brand and customer experience today, this award-winning textbook introduces you to the essential concepts and tools for marketing in a digital age.
  • ISBN-13: 9781529779790 (Paperback)
  • Publisher: SAGE PUBLICATIONS
    Imprint: SAGE PUBLICATIONS
  • Price:
    AUD $147.00
  • Stock: 39 in stock
  • Local release date: 31/12/2022
  • Availability: Order will be despatched as soon as possible.
  • Categories: Sales & marketing [KJS]
9781544371863 Academic Inspection Copy
9781529778557 Academic Inspection Copy
  • Marketing Strategy & Management

  • Marketing Strategy & Management provides students with a thorough step-by-step exploration and grounding in marketing strategy concepts, processes and models.

  • ISBN-13: 9781529778557 (Paperback)
  • Publisher: SAGE PUBLICATIONS
    Imprint: SAGE PUBLICATIONS LTD
  • Price:
    AUD $158.00
  • Stock: 25 in stock
  • Local release date: 25/02/2023
  • Availability: Order will be despatched as soon as possible.
  • Categories: Sales & marketing [KJS]
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