Sport coaches play a major role in the lives of athletes. Too often, however, the delivery of quality coaching is left to chance. Athletes deserve coaches that create positive environments, foster skill development and build character. In Coach Education Essentials, leading coach educators and professionals from around the world cover the core ......
Navigate the evolving world of sport public relations. Now in its fourth edition, Sport Public Relations provides students, educators, and professionals with the foundational knowledge and modern strategies needed to navigate the evolving world of public relations (PR) in sport. The textbook presents essential topics such as media relations, ......
This is the loose-leaf version of Sport Marketing, Sixth Edition With HKPropel Access, which offers students a less expensive, printed version of the text. Empower students to feel capable and confident as they prepare to enter the dynamic world of sport marketing. Sport Marketing, Sixth Edition With HKPropel Access, is the leading resource for ......
Major League Soccer, armed with its massive Apple sponsorship, the imminent arrival of the 2026 FIFA World Cup in North America, the hosting of the COPA America tournament in 2024, and the signing of the game's GOAT, Lionel Messi, could make MLS one of the world's biggest leagues and one, within the next five years, capable of keeping credible ......
Explore sport management on the international level. International Sport Management, Third Edition, takes a comprehensive look at the organization, governance, business activities, and cross-cultural context of modern sport on an international level. As the sport industry continues its global expansion, the third edition serves as an invaluable ......
This is the loose-leaf version of Sport Marketing, Sixth Edition With HKPropel Access, which offers students a less expensive, printed version of the text. Empower students to feel capable and confident as they prepare to enter the dynamic world of sport marketing. Sport Marketing, Sixth Edition With HKPropel Access, is the leading resource for ......
Whether espoused by sports leagues, teams, or individual athletes, social issues are part of the sporting world fabric. The sports media often plays the gatekeeper, deciding how messages are presented and to what extent they're covered-if at all. Sports, Media, and Society investigates the impact of societal issues in sports and how the media ......
With a strong emphasis on both qualitative and quantitative approaches, the book examines the entire research process and equips readers to produce high-quality, ethically sound, and impactful research tailored to the unique challenges of sport management.
How California Appropriated Hawaiian Beach Culture
Despite a genuine admiration for Native Hawaiian culture, white Californians of the 1930s ignored authentic relationships with Native Hawaiians. Surfing became a central part of what emerged instead: a beach culture of dressing, dancing, and acting like an Indigenous people whites idealized. Patrick Moser uses surfing to open a door on the ......