Managing Technological Change examines how new workplace technology can improve performance - and how it can have the opposite effect when it is not properly planned and introduced with the participation of key stakeholders. It provides an overview and explanation of the steps involved in: - technology planning - implementation - acquisition, ......
Strategies for Writing Effectively for Your Profession and Your School
In his book Publish or Perish - The Educator's Imperative: Strategies for Writing Effectively for Your Profession and Your School, author Allan A Glatthorn outlines the essential steps to becoming a published writer: from the preliminary phase of focusing on a subject matter, to marketing the published work on-line. While the author illustrates how to write profession specific material, the information he conveys is invaluable to any aspiring author. Publish or Perish - The Educator's Imperative is a reader friendly book with personal accounts of failure and success, detailed advice, and practical information.
An independent consultant, Hubbard (business administration, Oxford U.) explains why half of all attempts to acquire a business, or merge two businesses, fail. Then she explores the psychology involved, describes a process for acquiring, and presents five case studies in which the names and other details of both the companies and people have been ......
This book examines the complex and dynamic relationship between the popular press and popular culture. Martin Conboy rejects approaches to popular culture which restrict themselves to the contemporary, arguing for the importance of an historical perspective in understanding the contemporary relationship between the popular and the press. ......
In this book, Chris Atton offers an introduction to alternative media: one which is not limited to 'radical' media, but can also account for newer cultural forms such as zines, fanzines, and personal web- sites. Alternative Media: * examines how and why people produce and use alternative media - to make meaning, to interpret, and to change the ......
Partner risk, according to consultant Davies, is the inescapable exposure of a company to opportunistic behavior by a company it has formed an alliance with. He warns that such alliances can not only fail, it can deteriorate into strategic and managerial nightmares in which companies lose their products, customers, markets, or marketing ......
The work is a practical examination of fundamental strategic issues confronted by firms competing in newly opened markets. It covers emerging markets in East Asia, Central and Eastern Europe and the new states of the former Soviet Union.'
Examines fundamental issues involving American business and the economy. This title addresses international telecommunications, describing its growth and significance and highlighting the changes to come with technologies such as HDTV and laser disk technology.
