Unlock the mindset of high performers in this powerful collection of real-life business success stories. Voices of Victory brings together industry disruptors, bestselling authors, executive coaches, and wealth strategists who share how they overcame adversity and achieved lasting success.
What if you could grow your business, attract loyal customers, and increase sales--all without spending a single dollar on traditional advertising? In No Ads: The Organic Startup Marketing Playbook, award-winning marketing strategist Coach T reveals a proven system that turns social media into a high-converting sales engine. This book is a ......
This book demonstrates how brands use AI to entice customers and discusses the use of AI as a competitive advantage for marketers.Did you know that investors at Wall Street wait for the Groundhog Day's forecast to make their financial decisions? Did you know that your favorite influencer is not a real person? Did you know that your smartphone ......
Step into the future of business with this essential guide to the digital economy, where network effects and data-driven strategies are rewriting the rules of success for industry leaders.This textbook comprehensively explores network economics, focusing on digital platforms and ecosystems. It delves into the fundamental principles of network ......
A Scientific Approach to Brand Protection Analysis
The Internet provides the infrastructure for a multi-trillion dollar, rapidly growing economy and the costs of intellectual property crime are enormous. With two-thirds of the global population online, brand protection is no longer just an option for corporations.Patterns in Brand Monitoring considers the ways in which a scientific approach can be ......
Unlock Brilliant Strategies with AI-Enhanced MarketingDiscover the future of marketing with our comprehensive guide that introduces the MVOSSTE framework. Augmented by cutting-edge generative AI, this book offers a clear roadmap from mis-sion to execution, empowering you to craft innovative and effective marketing strategies. Perfect for marketers ......
Every few generations, a technoeconomic revolution topples the status quo of how work is done, creating an opportunity for new leaders to emerge. Generative AI for Marketing is meant to position the current and future marketers to become those leaders and lead their organizations in the AI era.To succeed in leveraging AI, organizations must look ......
Prepare yourself for an immersive journey into the digital landscape of customer feedback mastery with The Good, The Bad, and The Emoji: Mastering the Art of Review Data.Authored by online review entrepreneurs Menno Beker and Hans Keukenschrijver, alongside hospitality expert Dr. Wouter Hensens, this groundbreaking book reveals the secrets to ......
