'If strategy is the queen of business, then this book offers us the perfect introduction to her court! It is accessible, lively, and informative. The book repays the reader with wonderful account of how strategy works. It also lets the reader in on some of the darker secrets of strategy' - Andre Spicer, Associate Professor of Organisation Studies, Warwick Business School Studying Strategy is a welcoming, lively and thought provoking account that helps students get to grips with strategy's key issues and broad debates and introduce them to the latest ideas. Conceived by Chris Grey as an antidote to conventional textbooks, each book in the 'Very Short, Fairly Interesting and Reasonably Cheap' series takes a core area of the curriculum and turns it on its head by providing a critical and sophisticated overview of the key issues and debates in an informal, conversational and often humorous way. Suitable for students of strategy at Undergraduate, Masters and MBA level, professionals involved in strategic decision making and anyone interested in how strategy works.
Strategic Issues Management explores the strategic planning options that organizations can employ to address crucial public policy issues, engage in collaborative decision making, get the organization's "house" in order, engage in tough defense and smart offense, and monitor opinion changes that affect public policy. In this fully updated Second Edition, authors Robert L. Heath and Michael J. Palenchar offer practical, actionable guidance that readers can apply to organizations from large Fortune 500 companies to nongovernmental organizations and start-up high tech companies. Features Includes a NEW chapter on brand equity, updated examples, theories and cases throughout, new information on activists and activism, and increased attention to the role that technology plays in issues management Explores ways public relations, risk communication, and crisis communication can be used to address crucial public policy options Advises managers on ways to lessen the chance of a crisis becoming an issue through an examination of crisis preparation and responses Addresses the topic of reputation management by exploring the connection between issues management and brand equity using examples from McDonald's and Wal-Mart Challenges managers to engage in collaborative decision making with community leaders and residents to reduce the chance that undue fear will translate into unnecessary regulation or legislation Opens each chapter with case study vignettes and closes with summary questions and issues management challenges Strategic Issues Management is appropriate for courses in Corporate/Strategic Communications, Public Relations Management, Crisis/Risk Communication, Strategic Management, Public Relations Management, Organizational Communication, and Public Policy and Administration.
Mega Planning involves significant stakeholders in defining success and then identifies what each person and part of an organization must do to succeed. The author uses proven techniques, and covers the basic `how-to's' of quality management, needs assessment, gap analysis, benchmarking, reengineering, and continuous improvement.
ReCreating Management is a textbook written for students of strategy, change management and more general management courses. It will provide students a better understanding of how they might bring together and apply the many analytical frameworks available to understanding an organization as a whole. The work includes short and long case studies, ......
International Handbook of Organizational Crisis Management reflects the latest understanding of the field from prominent scholars and practitioners around the globe. Pushing the boundaries of crisis management research and practice, the handbook offers new frameworks and findings that capture insights and guidance for researchers and executives. Key Features * Provides the latest thinking on and encourages growing support of crisis management in today's business environment: Novel and poorly understood technologies, globalization, changing political climates, and a shifting social landscape are just a few of the forces currently changing the ways in which organizations experience crises. * Challenges core assumptions and goes beyond conventional rules: Numerous books touch on the topic, but many lack rigor with untested fear based prescriptions and quick fixes. * Offers a diversity of angles and levels of analysis: Crisis management is analyzed from societal, interorganizational, organizational, and individual perspectives. * Presents international and multicultural perspectives: Crises are not perceived in the same way globally; therefore, international researchers and practitioners expose their views of crisis management from their own cultural angles. Intended Audience Offering a leading-edge overview of the field of crisis management, this resource is useful for researchers and thoughtful practitioners in business and management, psychology, and sociology. It can also be used in graduate courses such as Strategic Management and Business Policy, Corporate Strategy, Occupational/Industrial Psychology, and Communication Risk Management.
This text addresses the issues of how to develop new service products - where the concept of service has moved from transaction to experience. The authors draw upon the expertise of internationally recognised authors.'
Mergers and Acquisitions: Text and Cases provides guiding frameworks and information on Mergers and Acquisitions (M&A), complemented by a set of well-matched cases. The purpose is not to rehash the existing set of M&A books, but to provide real-world examples of situations that allow the reader to utilize the core concepts and processes in M&A. The authors present a process-based framework of M&A, within which the reader is given in-depth information about the steps in doing deals. The reader then has the ability to apply these concepts and frameworks to the full-length cases. The book can be used as a stand-alone text because it provides good coverage of the entire M&A process. In order to more specifically focus on any particular aspect of M&A, the text can easily be supplemented with focused materials.
