Generating new ideas that create substantial value is at the very core of entrepreneurship. The IDEATE Method is an ideation method empirically proven to help students identify problems, develop creative solutions, and select the most innovate entrepreneurial idea. Authors Daniel Cohen, Gregory Pool, and Heidi Neck emphasize the importance of deliberate practice and repetition as they guide students through each phase of the method: Identify, Discover, Enhance, Anticipate, Target, and Evaluate. Goal-directed activities and self-reflection questions help students develop their entrepreneurial mindset and skillset.
How Trump Made America's Broken Foreign Policy Even Worse (and How We Can Recover)
As a presidential candidate, Donald Trump broke not only from the Republican Party but also from the bipartisan consensus on the direction of recent U.S. foreign policy. Calling the Iraq war a terrible mistake and lamenting America's nation building expeditions, Trump evinced little interest in maintaining the traditional form of American ......
Covering the strengths of existing works on crisis management such as systems, leadership, communication and stakeholder perspective, this new innovative text includes global, ethical, change and emotional aspects of crisis communication. Using her proven Transformative Crisis Management Framework, Sarah Kovoor-Misra shows how organizations of all sizes can be adaptable, proactive, resilient and ethical in the face of a crisis. Real world cases analyse the cause and impact of these crises at organizations like Apple, Uber, SpaceX and Wells Fargo.
Spirituality and gift are notions that are en vogue. Topics such as spirituality at the workplace, spirituality management, spirituality in leadership, organizational spirituality and other related topics are trending in management literature. The "logic of gift" is also appearing more frequently, especially in attempts to rethink the way our ......
Students can use this reference tool to stay sharp and make the grade in the required (core) marketing course, while professionals, entrepreneurs and corporate players can keep concepts and details handy in the busy working world. This big-picture view of marketing's most important core concepts includes the details behind those concepts in clear, ......
Translating the latest research into practical applications and best practices, authors Christopher P. Neck, Jeffery D. Houghton and Emma Murray unpack how managers can develop their managerial skills to unleash the potential of their employees. The text examines how individual characteristics, group dynamics, and organizational factors affect performance, motivation, and job satisfaction, providing students with a holistic understanding of organizational behaviour. Packed with critical thinking opportunities, experiential exercises, and self-assessments, the new edition provides students with a fun, hands-on introduction.
Essentials of the college level Intermediate Accounting 1 course expertly written in our time-tested condensed format that is proven to support students, their studies, grades and even their professional life after graduation. Our experienced author, professor and consultant Michael Griffin, MBA, CMA, CFM, ChFC has outdone himself providing the ......
Essentials of the college level Intermediate Accounting 2 course expertly written in our time-tested condensed format that is proven to support students, their studies, grades and even their professional life after graduation. Our experienced author, professor and consultant Michael Griffin, MBA, CMA, CFM, ChFC has outdone himself providing the ......
Students and working professionals will find this guide filled with top to bottom essentials of management to be the most comprehensive and utilitarian tool for study or reference. Expertly written and designed to fit in 6 laminated pages, the condensed outline format covers the essence of a management college course. Organized for quick access to ......
