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Communication studies [GTC]
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Page 1 of 112 (1001 items) Next > >>
9781681253039 Academic Inspection Copy
9781538188958 Academic Inspection Copy
9781529707953 Academic Inspection Copy
  • Media and Society

  • Power, Platforms, and Participation
  • A critical introduction to meaning and power in an age of participatory culture, social media and digital platforms. Helps students to understand the central role media play in the social world, and how they can become informed media citizens themselves.
  • ISBN-13: 9781529707953 (Paperback)
  • Publisher: SAGE PUBLICATIONS
    Imprint: SAGE PUBLICATIONS
  • Price:
    AUD $96.99
  • Stock: 75 in stock
  • Local release date: 19/05/2021
  • Availability: Order will be despatched as soon as possible.
  • Categories: Communication studies [GTC]
9781538167090 Academic Inspection Copy
  • Social Media Strategy

  • Marketing, Advertising, and Public Relations in the Consumer Revolution
  • The fourth edition of Social Media Strategy is an essential step-by-step blueprint for innovating change, supporting traditional marketing, advertising, and PR efforts, and leveraging consumer influence in the digital world. With a completely integrated marketing, advertising, and public relations framework, Keith Quesenberry's up-to-date ......
  • ISBN-13: 9781538167090 (Paperback)
  • Publisher: ROWMAN & LITTLEFIELD PUBLISHERS
    Imprint: ROWMAN & LITTLEFIELD PUBLISHERS
  • Price:
    AUD $111.00
  • Stock: 2 in stock
  • Local release date: 12/02/2024
  • Availability: Order will be despatched as soon as possible.
  • Categories: Communication studies [GTC]Sales & marketing [KJS]Advertising [KJSA]
9781538176337 Academic Inspection Copy
  • Integrated Marketing Communication

  • Creative Strategy from Idea to Implementation
  • This comprehensive introduction to the creative processes and strategies for effective IMC covers marketing plans; branding/positioning; creative briefs; and copywriting, design, and other considerations for major media formats. The fourth edition includes new case studies and increased discussion of digital and social media opportunities.
  • ISBN-13: 9781538176337 (Paperback)
  • Publisher: ROWMAN & LITTLEFIELD PUBLISHERS
    Imprint: ROWMAN & LITTLEFIELD PUBLISHERS
  • Price:
    AUD $116.00
  • Stock: 0 in stock
  • Local release date: 22/06/2023
  • Availability: This book is temporarily out of stock, order will be despatched as soon as fresh stock is received.
  • Categories: Communication studies [GTC]Sales & marketing [KJS]Advertising [KJSA]
9781538164471 Academic Inspection Copy
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