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Author: Michaelg De Kare-Silver View as:     Display per page

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9780814718995 Academic Inspection Copy
  • Strategy in Crisis

  • Why Business Needs a Completely New Approach
  • Contending that many companies have lost the art of strategic thinking and so have failed or lost substantial parts of their market shares, introduces the Market Commitment model, which focuses on competitive advantage in performance, service, emotional connection with customers, and price. Explain
  • ISBN-13: 9780814718995 (Hardback)
  • Publisher: NEW YORK UNIVERSITY PRESS
    Imprint: NEW YORK UNIVERSITY PRESS
  • Price:
    AUD $193.00
  • Stock: 0 in stock
  • Local release date: 01/10/1997
  • Availability: This book is temporarily out of stock, order will be despatched as soon as fresh stock is received.
  • Categories: Business strategy [KJC]
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