In this book bestselling author John McLeod examines the multiple ways in which research can be used to inform and enhance counselling practice. The author discusses how research impacts on policy and practice, covering research knowledge, values, research awareness and skills. Further chapters cover: Using research to understand the therapy process and outcomes Using research to make sense of other lives Using client feedback to enhance practice Using research to build professional networks and effective organisations. The book can be used throughout training on counselling, psychotherapy and counselling psychology courses, to support the development of professional competencies and personal development. It will also be valuable reading for both practitioners and researchers.
This Second Edition remains the only book to discuss both theory and application of qualitative research techniques to inspire great advertising and build strong brands. Using a step-by-step approach, designed for students considering advertising careers and for those currently working in the advertising industry, this book explains what qualitative research techniques are designed to do. The text describes how these techniques aid in uncovering insights useful for advertising strategy development, creative development, and post-campaign evaluation. Practical information and discussions on interviewing, projective techniques, focus groups, and online/social media applications positioned within a theoretical context illustrate the value of qualitative research in the real world.
`The text has a good layout and is an excellent introduction to the broad area of qualitative research.' - Psychology Research Journal `A must read for anyone interested in more fully understanding the conversation on this topic' - Forum for Qualitative Social Research - follow the link below to read the complete review Using Qualitative ......
This text offers a broad, overall description of qualitative research with the objective of facilitating the greater integration of qualitative and quantitative methods in organizational research. The book provides a look at the methods and tactics of qualitative research for both generating and testing management theories. It includes guidelines ......
The apparent authenticity of published data can be as dangerous as it is inviting. This guide points out the main dangers (sampling errors, measurement errors, and invalid or unreliable procedures) and analyzes the various ways in which these problems arise -- giving numerous examples. Jacob discusses ways to solve these problems, and when no solutions seem available, he suggests appropriate disclaimers. An appendix critically evaluates several useful data sets. This monograph also serves as a general reference volume on how to avoid the pitfalls that researchers often overlook. `Its subject is one that should find a place in many more introductory social statistics and research methods texts that it actually does.' -- The Statistician, Vol 35, 1986
Using an accessible approach perfect for social and behavioral science students (requiring minimal use of matrix and vector algebra), Holmes examines how propensity scores can be used to both reduce bias with different kinds of quasi-experimental designs and fix or improve broken experiments. This unique book covers the causal assumptions of propensity score estimates and their many uses, linking these uses with analysis appropriate for different designs. Thorough coverage of bias assessment, propensity score estimation, and estimate improvement is provided, along with graphical and statistical methods for this process. Applications are included for analysis of variance and covariance, maximum likelihood and logistic regression, two-stage least squares, generalized linear regression, and general estimation equations. The examples use public data sets that have policy and programmatic relevance across a variety of social and behavioral science disciplines.
Includes CD-Rom Times Educational Supplement Star Read! 'This is an authoritative yet lively and eminently readable book. It is well grounded in both the latest academic theory and experienced hands-on pedagogic practice, and it summarises succinctly the implications of the recent Rose Report, giving a masterly exposition of both synthetic and analytic phonics and their places in the processes of learning to read and spell. Practical and organisational issues are tackled in a most supportive way, with very useful checklists and photocopiable proformas on an accompanying CD. The book also provides and excellent guide to provision for professional development, involving the use of lesson observation and part of the evaluation and planning cycle for CPD. Its style is clear and well signposted with subheadings, case-study boxes to illuminate points, and with aims given at the start of each chapter as well as challenging points for reflection and guides to further reading at the ends. Every staff room should have one!' - Dorothy Latham, Primary Education Consultant, English specialist and author of How Children Learn to Write 'Synthetic phonics may well be only one tool for teaching reading and spelling, but it is the single most important one' - Ruth Kelly, Education Secretary, March 2006 'Teachers - and particularly Literacy Co-ordinators or SENCOs - who are enthusiastic about children's learning and about their own professional development will undoubtedly benefit from using this book and CD, with its combination of useful explanation and practical resources to support the implementation of the ideas' - Lorna Gardiner, General Adviser, Foundation Stage, North Eastern Education and Library Board, Northern Ireland Are you looking for practical advice on how to teach phonics? By giving the reader a basic introduction to teaching reading and spelling using phonics, this book will provide you with easy-to-use ideas for your classrooms. Following on from the recommendations of the Rose Report, the author explains why teaching phonics works, and how to present irregular as well as straightforward features of English. The book: o contains practical examples and activities for teachers o explains the basis of synthetic and analytic phonics o gives advice on choosing the best resources o looks at how to help the weakest readers o includes a CD Rom with photocopiable resources and INSET materials o contains a glossary of key terms Literacy Co-ordinators, teachers and teaching assistants will find this an invaluable resource.
Includes CD-Rom Times Educational Supplement Star Read! 'This is an authoritative yet lively and eminently readable book. It is well grounded in both the latest academic theory and experienced hands-on pedagogic practice, and it summarises succinctly the implications of the recent Rose Report, giving a masterly exposition of both synthetic and analytic phonics and their places in the processes of learning to read and spell. Practical and organisational issues are tackled in a most supportive way, with very useful checklists and photocopiable proformas on an accompanying CD. The book also provides and excellent guide to provision for professional development, involving the use of lesson observation and part of the evaluation and planning cycle for CPD. Its style is clear and well signposted with subheadings, case-study boxes to illuminate points, and with aims given at the start of each chapter as well as challenging points for reflection and guides to further reading at the ends. Every staff room should have one!' - Dorothy Latham, Primary Education Consultant, English specialist and author of How Children Learn to Write 'Synthetic phonics may well be only one tool for teaching reading and spelling, but it is the single most important one' - Ruth Kelly, Education Secretary, March 2006 'Teachers - and particularly Literacy Co-ordinators or SENCOs - who are enthusiastic about children's learning and about their own professional development will undoubtedly benefit from using this book and CD, with its combination of useful explanation and practical resources to support the implementation of the ideas' - Lorna Gardiner, General Adviser, Foundation Stage, North Eastern Education and Library Board, Northern Ireland Are you looking for practical advice on how to teach phonics? By giving the reader a basic introduction to teaching reading and spelling using phonics, this book will provide you with easy-to-use ideas for your classrooms. Following on from the recommendations of the Rose Report, the author explains why teaching phonics works, and how to present irregular as well as straightforward features of English. The book: o contains practical examples and activities for teachers o explains the basis of synthetic and analytic phonics o gives advice on choosing the best resources o looks at how to help the weakest readers o includes a CD Rom with photocopiable resources and INSET materials o contains a glossary of key terms Literacy Co-ordinators, teachers and teaching assistants will find this an invaluable resource.
This text provides an accessible, practical guide to the potential and capabilities of the qualitative computing software BNUD.IST Vivo. Lyn Richards puts emphasis on why researchers use these methods and approaches'
