Demystify the fascinating world of business and finance. This isn't your run-of-the-mill career guide; think of it as your secret weapon, your backstage pass to the good, the bad, and the ugly. No more tiptoeing - we spill the beans on the pay, the hours, the perks, and the not-so-glamorous parts of the journey.In this candid, concise, and ......
This book provides a comprehensive guide to marketing for leaders of small and midsized businesses, empowering them to expand and evolve their enterprises. It offers a framework to create a fundamental marketing plan that helps business leaders understand and thrive in a competitive environment. The framework offers a step-by-step process to ......
Unlock Brilliant Strategies with AI-Enhanced MarketingDiscover the future of marketing with our comprehensive guide that introduces the MVOSSTE framework. Augmented by cutting-edge generative AI, this book offers a clear roadmap from mis-sion to execution, empowering you to craft innovative and effective marketing strategies. Perfect for marketers ......
Communication Strategies Inspired by Entrepreneurs & Taoism
In this FUN and data rich book, you will discover how you can WIN BUSINESS through cultivating meaningful RELATIONSHIPS, nourished by listening, respect, trust, and cultural sensitivity.This business development "guidebook" illustrates relationship building and leadership strategies with quotations from entrepreneurs, communication theories, ......
What They Didn't Teach You in School: Lessons for STEM Students and ProfessionalsScience, Technology, Engineering, and Math education has been described as, "drinking from a firehose." STEM students are required to absorb an overwhelming amount of technical information before they can earn their undergraduate degrees. But it takes more than a ......
This practical and informative primer is a new kind of teaching tool that is easy to read, easy to understand, and easy to apply.Dr. Flynn presents the functional areas of business from entrepreneurship to small business development, legal structure, growth strategy, going global, finance, digitization, marketing, and management. Theory is ......
There is controversy among economists over just what it is that economists should do. The controversy is centered on the question whether what is called "neoclassical" or "mainstream" economics provides the appropriate template for performing economic analysis. Neoclassical economics is based on the principle that economic behavior is guided by ......
This book empowers individuals with practical knowledge to manage their financial wealth from their first job until retirement and beyond.The first main theme is investments and covers security types, investment strategies, and asset allocations for individual investors. The foundation for this theme is the magical behavior of investment returns ......
A Brain-Based Roadmap for Leveraging Change in Organizations
What if you could adapt rapidly to change, design your destiny, plot your own North, systematically design the roads you wish to travel and go the distance, improving your health, your work, and your life?Change means that you will have to create habits, and as both individuals and organizations have found, this is an extremely challenging ......
