What if the secret to being an outstanding leader lies in radical love?One morning, Marcel Schwantes stepped out of the shower and collapsed in agony, paralyzed from the waist down. When he called his boss to explain his situation, he was accused of insubordination. This moment marked the culmination of a two-year struggle in what should have ......
Classroom to Workplace: Land Your First Marketing Communications Job is the perfect career-building handbook for those entering the marketing communications professions. It provides practical guidance and easy-to-use motivational steps to help advertising, public relations, and digital marketing students and grads chart their own path to overcome ......
Turn Crisis Into CashMoney matters got a lot scarier in 2020 and there is no end to the volatility in sight. Crisis means danger but also opportunity. To turn a profit during the next bust, or the next burst of inflation, individual investors and businesspeople must understand the economics of money, banking, and finance. That's what this book ......
How to Create Lasting Relationships in a Digital World
Digital Brand Romance is highly practical and offers tactical, helpful advice to apply in your business immediately.Tomorrow arrived, and all great relationships now begin online - including the ones between your future customer and your brand. Whether you are selling shoes, software or spaceship parts, the romance begins and evolves in a digital ......
Developing Lean Operations for Competitive Advantage
Presents an insightful process for the executive, manager, and business owner, enabling them to discover inefficiencies where least expected, highlighting both the nature of the primary issues and then how to subsequently correct them.
The Complete Guide to Creating a Name for Your Company, Product, or Service
The name is one of the first, longest lasting, and most important decisions in defining the identity of a company, product, or service. Brand Naming details best-practice methodologies, tactics, and advice from the world of professional naming.
In an age of relentless technical change and disruption, is your organization struggling to adapt and stay relevant? True transformation demands more than technology; it requires wisdom. Digital Wisdom: Leading Transformation with the Sophia Factor introduces a revolutionary framework that blends ancient philosophical insights with cutting-edge ......
Talent Disruption proposes a solution to the human capital challenges faced by service industries amidst unprecedented labor shortages and technological and geopolitical shifts as well as offering a framework for diagnosing the root causes of talent disruption. Talent Disruption provides a detailed roadmap and tools for building a talent engine ......
This 3rd edition book provides a multi-perspective approach to strategic sustainability and value chains to allow understanding from various disciplines and professional backgrounds.Some of the key features of this second volume include a how-to guide on implementation for strategic sustainable supply chain management (S3CM): Short vignettes ......
