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9781680539547 Academic Inspection Copy

Social Media Research Methods

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A timely book in today's rapidly changing world, Social Media Research Methods explores the emerging methodology of social media research (SMR) involving online internet activity and platforms. Over the past 15 years, social media research (SMR) has rapidly expanded in importance within multidisciplinary approaches to the social sciences, science and technology, education, the humanities, and many other disciplines. It involves organized inquiry conducted across all forms or categories of platforms, applications, websites, and networks. Scholars are exploring these new media with an eye toward developing the most incisive research on the billions of people who use them regularly, and are grappling with potentials of abuse, misappropriation, and censorship. Edited by the distinguished South African information technology specialist Joshua Chukwuere, this book provides in-depth knowledge and insights for different stakeholders, including educators, students, academic administrators, business consultants, scientific and social science researchers, political science and policy specialists, and others on how to approach their subjects in our digital age.
Joshua Chukwuere, Ph.D., Associate Professor of Information Systems, North West University (South Africa)
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