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9781637428740 Academic Inspection Copy

Mastering Networking

Forge Your Own Career Opportunities
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Mastering Networking isn't just another job search book, it's a wake-up call. If you've been endlessly applying online, tweaking your CV for every role, and hearing nothing but silence, you're not alone. The truth is, the job market has changed, and your approach needs to change with it. Today, opportunity doesn't come to those who apply blindly. It comes to those who are visible, connected, and take control of their careers through meaningful networking. The candidate experience is broken. Algorithms rule. Applications vanish into black holes. But behind the noise lies the Connected Job Market, where decisions are made before jobs are even posted. You're only a few conversations away. Inside, you'll learn how companies actually hire and how to reverse-engineer the process to your advantage. Discover how to self-promote authentically, even if you hate "networking." Learn to build a standout LinkedIn profile, use the right keywords, and tell compelling stories that make hiring managers remember you. You'll also master how to navigate interviews and get to "yes" faster, even in tough panel settings. Most importantly, you'll learn how to build genuine relationships, online and in person, and how to dig the well before you need it. From reframing rejection to building long-term leverage, this book gives you the tools, mindset, and strategies to stand out and land the job you deserve. Whether job hunting, career shifting, or done being ghosted-this is your guide to taking back control and opening doors that wouldn't open on their own. Stop waiting. Start connecting. Your next opportunity is closer than you think.
Richard Cogswell is the award-winning bestselling author of The Cultural Sales Leader: Sustaining People, Attaining Results and is a people first sales leader. He is an organizational team builder who believes that people, vision, values, and behaviors build winning sales cultures. Richard has held multiple senior sales leadership positions within a number of industries, working across EMEA, the US and APAC within startups and listed multinational companies-including a stint with one of the world's largest recruitment firms. Whether newly hired or promoted, or for those with experience already gained on the journey, Richard aims to show a methodology focused on how you might best lay down the foundations for exponential and sustained growth through the sales leadership function and critically through the catalyst of culture.
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