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9781637422021 Academic Inspection Copy

The StartUp Masterplan

How to Build a Successful Business from Scratch
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Starting up a business is one of the most interesting journeys you can take up in your life; it's your 'only shot' and a 'big risk'. It can be stressful, chaotic and filled with many sleepless nights, but the payout is always worth it if you do your job right. In this book, we lead you through every single step in building a start-up. The book discusses how to keep your startup running and stop it from falling into the pitfalls. We cover everything you need - from choosing your name and logo to operational methods to decision making to timing your launch. R??d? t? ride the r??k?t ?h?? that ?? being ?n entrepreneur? Str?? yourself in!
Nikhil Agarwal has guided hundreds of entrepreneurs during his career spanning over two decades, helping them raise millions of dollars in funding and scaleup. He wears many hats-currently he is CEO of IIT Kanpur Startup Incubator, Center for cybersecurity and Center for Artificial Intelligence. He was nominated as Senior Senator of the World Business Angel Investment Forum (WBAF). Dr. Agarwal earned his MPhil in technology policy from the University of Cambridge and a PhD in science, technology, and innovation studies (STIS) from the University of Edinburgh. Krishiv Agarwal is a budding economist. As a young startup enthusiast, he is a keen observer of business and markets in emerging economies. He writes extensively on music, fiction and business-related subjects.
At the time of the global COVID-19 pandemic with its spillover impacts on the global economy, this book is coming at a moment when it's most needed. From the early stages of developing an idea and creating a business plan to generating funds through diversified sources, dealing with legal matters and making decisions about future investments, this book offers a mindful recipe with step-by-step guide and practical advice on how to succeed as an entrepreneur. Written by the entrepreneurial guru Dr Nikhil Agarwal with his outstanding experience and expertise in business development, technology and innovation, along with the young entrepreneur Krishiv Agarwal, this book shares a sound formula of success that has the potential to create a new generation of entrepreneurs - the driving force of growth, creativity and innovation.--Dr Esuna Dugarova, Policy Speciality, UNDP, New York This book provides crucial guidance to budding entrepreneurs; independent to region and industry. The core lessons that Dr Nikhil Agarwal and Krishiv Agarwal offer to readers are the essential pieces needed when building a compelling business case coupled with an ambitious, yet achievable, company vision.--Ben Lakey, Royal Academy of Engineering Enterprise Fellow CEO of Syndi Health, London
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