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9781478028758 Academic Inspection Copy

Negative Originals

Race and Early Photography in Colombia
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In Negative Originals, Juanita Solano Roa explores race and identity through photographic practices in late nineteenth-century MedellIn, Colombia. Focusing on the photographic studios of FotografIa RodrIguez and BenjamIn de la Calle, Solano Roa examines the visual construction and dissemination of racial ideologies and the linkage of race to progress. She studies both positive and negative prints to highlight the juxtaposition between traditional portraiture, which reinforced prevailing racial ideologies, and subversive depictions of often excluded individuals such as cross-dressers, peasants, the poor, and Afro-Colombians. In redefining photography's role, Solano Roa shifts the critic's eye from traditional positive prints to negatives, exposing the form's material, symbolic, and spatial significance. In doing so, she simultaneously uncovers new perspectives on the medium and challenges hegemonic histories. Engaging one of Latin America's most important photographic archives, Solano Roa addresses urgent gaps in the history of Colombian and Latin American photography, particularly the intersection of race, gender, and the construction of whiteness.
Juanita Solano Roa is Associate Professor in the Department of Art History at the Universidad de los Andes, BogotA.
"It is rare to encounter books about the history of photography in Colombia, and even rarer to find one that engages the construction of raced identity in a sophisticated and nuanced way. Everyone should read this book!" - Geoffrey Batchen, author of Negative/Positive: A History of Photography "Providing a rich portrait of a vibrant and little-known photographic culture in Medellin, Colombia, Juanita Solano Roa shows how photography was central to the formation of both modern and subversive identities and attitudes. Solano Roa's use of the negative as a metaphor for a 'reversed' photography and history is original and exciting, as she demonstrates that the photographic negative is a capacious resource. Her argumentative subtlety, systematic theoretical underpinnings, and nuanced reading of images make for an excellent book." - Christopher Pinney, Emeritus Professor of Anthropology and Visual Culture, University College London
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