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9780761959397 Academic Inspection Copy

Media Policy

Convergence, Concentration & Commerce
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In this volume the authors examine the ways in which national and supranational policy is adapting to changes in the European media landscape. They address issues such as the fate of public broadcasting under deregulation, the changes affecting the print media and newspapers, the consequences for broadcasting systems of satellite and cable delivery, the implications of media changes for political and social cultural life, and the significance of the Internet.
Denis McQuail is Visiting Professor at the University of Southampton and Professor Emeritus of the University of Amsterdam. Karen Siune is Director of the Danish Institute for Studies in Research and Research Policy
Introduction Changing Media and Changing Society - Karen Siune PART ONE: STRUCTURAL CHANGES The European Newspaper Market - Els de Bens and Helge [sl]Ostbye Does Public Broadcasting Have a Future? - Karen Siune and Olof Hult[ac]en Media Concentration and the Public Interest - Werner A Meier and Josef Trappel PART TWO: TECHNOLOGICAL CHANGES The Digital Future - Hans J Kleinsteuber The Internet - Wolfgang Treutzschler A New Mass Medium? Convergence - Bernt Stubbe [sl]Ostergaard Legislative Dilemmas PART THREE: MEDIA AND SOCIOCULTURAL CHANGE Commercialization and Beyond - Denis McQuail Politicization in Decline? - Kees Brants and Karen Siune Media Use in the European Household - Mary J Kelly The Media in the Age of Digital Communication - Els de Bens and Gianpietro Mazzoleni PART FOUR: POLICY RESPONSES Debating National Policy - Claude Sorbets Media Concentration - Josef Trappel and Werner A Meier Options for Policy European Policy Initiatives - Mario Hirsch and Vibeke G Petersen CONCLUSION Looking to the Future - Denis McQuail
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