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9780761958888 Academic Inspection Copy

Barbie Culture

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This work develops a broad, challenging picture of Barbie and shows how the cultural meaning of Barbie is more ambiguous than the narrow, appearance-dominated model that is attributed to the doll. The author argues that Barbie is an inordinately versatile cultural icon, examining such issues as her gender identity, her racial identity, her sexual identity, and her class status.
Mary Rogers is Professor of Sociology at the University of West Florida
Introduction Emphatic Femininity (Hetero)Sexuality and Race in Barbie's World Challenged Childhood and Youthful Consumption The Making of an Icon Plastic Bodies Plastic Selves
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